Content Design

Meet the trainers for CDL's content design workshops in Australia

Lorien Kaye

We’re thrilled that Content Design London has chosen Weave to deliver content design workshops in Australia. We’ve been applying a strategic approach to content for over a decade and when we read Sarah Richards’ book ‘Content Design’, we realised we’d found a missing piece of the great content puzzle.

Content design has changed Weave’s thinking and our process for creating content. It's given us tools to achieve things we've struggled with over the years. It's made us think differently about problem-solving. And it's made us more courageous in our advice. 

 


And then there was content design

Susan Cowan

So why content design? 

Let’s go back to the beginning. It’s a story that starts as long ago as 1999. I headed into the web space with a new copy of ‘Information Architecture for the WWW’ under my arm, and started work on some IA projects with a bit of lean user research added. Over the next few years I came to realise that, without content, IA was simply empty boxes and arrows (a favourite IA website at the time). In an attempt to redress this I found myself writing a lot of different types of content but always in a rushed and ad hoc way.