Content design helped Weave and our client identify and create a new content type to solve persistent user challenges.
Weave’s user research helped our client transform the way they communicate about science and policy to the public.
Weave used content patterns and plain language to boost understanding of complex information about insurance requirements and rules.
As content designers we’re always trying to meet our users’ needs in the best and clearest way possible. That’s the very essence of our job. So what do we do if someone comes to our content with a need we just can’t meet?
If your users are struggling to get what they need from your website, you need to fix the information you’re providing, not the way it looks.
Simple tests you can use to make sure your website is as great as it looks.