About us

We are a content strategy agency based in Melbourne. We've been working with the web for a long time, some of us from the beginning. We specialise in strategy and content – two of the most important elements of a successful and sustainable website.

Find out more about the services we offer.


The core team...

Susan Cowan

Director, content strategist

After a career in programming, interface design and tech writing, Susan knew by the early 2000s that content was key to usability. She became a content-focused information architect before founding Weave in 2009 as a business focused on content strategy.

Angus Gordon

Content strategist, Content Design London trainer

Angus has been helping Weave’s clients solve complex, large-scale content problems as a content strategist since 2009. He has particular expertise in content modelling and information architecture.

Matt Commons

Designer, front-end developer

Matt combines visual design and UX expertise with front-end development skills. He designs visually rich user experiences and brings them to life as responsive, standards-compliant websites.

Alana Birchall

Content designer, editor

Alana has a background in senior public affairs and internal communications in large corporates. She combines information management skills with years of experience in designing clear content.

Lorien Kaye

Content designer, Content Design London trainer

Lorien joined Weave in 2015 after a long career in writing and editing. She is skilled at seeking out patterns across pieces of content, re-designing them for consistency and to meet user needs.

McGee Noble

Content strategist

McGee is a specialist in content strategy who has worked with companies from ANZ to Xero to improve their digital presence. She advocates for data driven decision making based on analytics and research.

Chantelle Perera

User researcher, content strategist

Chantelle is an experienced UX designer and content strategist. Her key strengths include bringing meaning and narrative to discordant collections of content based on user research and rigorous testing.

Nan Allen

Company operations

A long-term Weave team member, Nan parted ways with us some years ago to build a life in country Victoria. We’re delighted that she’s returned to help with event planning and other organisational matters.